AHP Display Advertising - Journal, Membership Directory and Buyers Guide

Display Advertising
AHP Journal (Biannual Magazine) &
2007 Membership Directory & Buyers' Guide

Collage

Targeted access to the people who raise billions of dollars each year.

In 2004, AHP member organizations raised about $6.1 billion in funs in the U.S., up 3.5% from $5.9 billion estimated in 2003. Reach AHP member organizations and hospitals by advertising your business in the AHP Journal and the 2007 Membership Directory & Buyers' Guide, the official AHP publications. The directory and buyers' guide is a quick and easy reference tool for those who need products or services like yours, while the biannual magazine keeps members up-to-date on information and trends in the industry.

AHP members include CEOs, executive directors, trustees, fundraising professionals and marketing professionals at more than 1,900 of the top healthcare facilities in the United States and Canada. Advertising in the 2007 Membership Directory & Buyers' Guide and AHP Journal provides your company with direct, cost-effective access to these leaders and decision makers.

Raise your company's level of exposure to target those people who do business directly with you. Contact your Naylor sales representative today to find the advertising opportunity that best fits your company.

In 2004, AHP member organizations raised about $6.1 billion in funds in the U.S., up 3.5% from $5.9 billion estimated in 2003.

Target Audience and Benefits

More than 4,500 copies mailed directly to all members, staff and AHP board members. AHP's audience includes CEOs, executive directors, trustees, fund-raising professionals, marketing professionals, public relations professionals and development staff involved in management of their organization's assets and future campaigns.

Cost-effective and targeted access to more than 1,900 not-for-profit hospitals in the United States and Canada.

Funds raised by AHP member institutions/organizations in the United States in 2004 were estimated to be $6.1 billion, up 3.5% from $5.9 billion estimated in 2003.

The median operating budgets of these AHP member organizations and hospitals is $156 million.

AHP is the only association dedicated exclusively to advancing and promoting the health care development profession.

Visibility in Your Industry

Ask your sales representative about special placements and premium positions.

Maintain and develop business relationships through a complimentary customized listing in our Index to Advertisers. Your company name will be listed under the category of your choice, with the page number of your ad.

In addition, all advertisers receive an Advertisers.com listing. Our cross-reference highlights your company's Web address to help increase your online traffic.

The Publications

AHP Journal: An 8.5” x 11” glossy stock, saddle-stitched, twice yearly magazine designed to represent the interests of the industry. Topics include professionalism in the field, ideas and methods for creating successful development programs, analyses of the current health care environment, and projections of future trends.
2007 Membership Directory & Buyers' Guide: An 8.5" x 11", full-color, perfect-bound publication with die-cut tabs.
Premium advertising positions and editorial adjacencies awarded on a first-come, first-served basis. All space reservations require a completed insertion order received on or before the sales close date. Invoices issued upon publication.

The Publisher

Naylor Publications, the national leader in professional communications services for associations, serving more than 400 leading organizations from 85 different industries across North America, is the official publisher of AHP's 2007 Membership Directory & Buyers' Guide and the AHP Journal.

For more information about advertising in the AHP Journal and the AHP Membership Directory and Buyers' Guide, please contact Shaun Greyling at sgreylin@naylor.com or 800-369-6220, ext. 3385.