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Fundraising Under HIPAA —The Privacy Rule—
AHP's Special Analysis
From Stuart R. Smith, FAHP - Chair William C. McGinly, Ph.D., CAE - President, Chief Executive Officer Reviewed and Presented by AHP Legal Counsel - Peter Parvis, Esq., Venable, Washington, D.C.
Definitions - Important Terms
This section presents selected major terms defined in the Privacy
Rule. Familiarity with these terms will greatly contribute to your
understanding of HIPAA.
Authorization. Authorization is required by the Privacy Rule for uses
and disclosures of protected health information not otherwise allowed by
the Rule. An Authorization is a detailed document that gives covered
entities permission to use protected health information for specified
purposes, which are generally other than treatment, payment, or health
care operations, or to disclose protected health information to a third
party specified by the individual. An Authorization must specify a
number of elements, including a description of the protected health
information to be used and disclosed, the person authorized to make the
use or disclosure, the person to whom the covered entity may make the
disclosure, an expiration date, and, in some cases, the purpose for
which the information may be used or disclosed. With limited exceptions,
covered entities may not condition treatment or coverage on the
individual providing an Authorization.
Business Associate. A Business Associate is any person or entity that
performs certain functions or activities that involve the use or
disclosure of protected health information on behalf of, or provides
service to, a covered entity. Business Associate functions and
activities include claims processing or administration, data analysis
processing or administration, utilization review, quality assurance,
billing, benefit management, practice management, and repricing.
Business Associate services include legal, actuarial, accounting,
consulting, data aggregation, management, administrative, accreditation,
and financial services.
Business Associate Agreement. The Privacy Rule mandates that covered
entities have a Business Associate Agreement with each of their business
associates. The Business Associate Agreement must (i) describe the
permitted and required uses of protected health information by the
business associate, (ii) provide that the business associate will not
use or further disclose the protected health information other than as
permitted or required by the contract or as required by law, and (iii)
require the business associate to use appropriate safeguards to prevent
a use or disclosure of the protected health information other than as
provided for by the contract.
Covered Functions. Covered Functions means those functions of a
covered entity the performance of which makes the entity a health plan,
health care provider, or health care clearinghouse.
Covered Entity. Covered Entity means (1) a health plan, (2) a health
care clearinghouse, or (3) a health care provider who transmits any
health information in electronic form in connection with a transaction
covered by the Privacy Rule.
Disclosure. Disclosure means the release, transfer, provision of
access to, or divulging in any other manner of information outside the
entity holding the information.
Health Care. Health Care means care, services, or supplies related to
the health of an individual. Health care includes, but is not limited
to, the following: (1) preventive, diagnostic, therapeutic,
rehabilitative, maintenance, or palliative care, and counseling,
service, assessment, or procedure with respect to the physical or mental
condition, or functional status, of an individual or that affects the
structure or function of the body; and (2) sale of dispensing of a drug,
device, equipment, or other item in accordance with a prescription.
Health Care Clearinghouse. Health Care Clearinghouse means a public
or private entity, including a billing service, repricing company,
community health management information system or community health
information system, and “value-added” networks and switches,
that does either of the following functions: (1) processes or
facilitates the processing of health information received from another
entity in a nonstandard format or containing nonstandard data content
into standard data elements or a standard transaction; or (2) receives a
standard transaction from another entity and processes or facilitates
the processing of health information into nonstandard format or
nonstandard data content for the receiving entity.
Health Care Operations. Health Care Operations are certain
administrative, financial, legal, and quality improvement activities of
a covered entity that are necessary to run its business and to support
the core functions of treatment and payment. Fundraising is defined to
be part of a covered entity's operations.
Health Care Provider. Health Care Provider is any individual or
organization that furnishes, bills, or is paid for furnishing health
care services in the normal course of business.
Health Information. Health Information means any information, whether
oral or recorded in any form or medium, that: (1) is created or received
by a health care provider, health plan, public health authority,
employer, life insurer, school or university, or health care
clearinghouse; and (2) related to the past, present, or future physical
or mental health or condition of an individual; the provision of health
care to an individual; or the past, present, or future payment for the
provision of health care to an individual.
HHS. HHS stands for the Department of Health and Human Services.
Within HHS, the Office of Civil Rights (“OCR”) is charged
with the responsibility of enforcing the Privacy Rule.
Individual. Individual means the person who is the subject of
protected health information.
Individually Identifiable Health Information. Individually
Identifiable Health Information (“IIHI”) is information that
is a subset of health information, including demographic information
collected from an individual, and: (1) is created or received by a
health care provider, health plan, employer, or health care
clearinghouse; and (2) relates to the past, present, or future physical
or mental health or condition of an individual; the provision of health
care to an individual; or the past, present, or future payment for the
provision of health care to an individual; and (i) that identifies the
individual; or (ii) with respect to which there is a reasonable basis to
believe the information can be used to identify the individual.
Institutionally Related Foundation. Institutionally Related
Foundation is a foundation that qualifies as a nonprofit charitable
foundation under § 501(c)(3) of the Internal Revenue Code and that
has in its charter statement of charitable purposes an explicit linkage
to the covered entity. An Institutionally Related Foundation may, as
explicitly stated in its charter, support the covered entity as well as
other covered entities or health care provider in its community.
Marketing. Marketing means making a communication about a product or
service that encourages recipients of the communication to purchase or
use the product or service. Generally, if the communication is
marketing, and does not fall within the carve outs discussed in the
Memorandum, the communication can occur only if the covered entity first
obtains an individual's authorization.
Minimum Necessary Standard. The Minimum Necessary Standard requires
covered entities to evaluate their practice and enhance protections as
needed to limit unnecessary or inappropriate access to protected health
information. The HIPAA Privacy Rule requires a covered entity to make
reasonable efforts to limit use, disclosure of, and requests for
protected health information to the Minimum Necessary to accomplish the
intended purpose. Disclosures for treatment purposes (including requests
for disclosures) between health care providers are explicitly exempted
from the Minimum Necessary requirements.
Notice of Privacy Practices. The HIPAA Privacy Rule gives individuals
a fundamental new right to be informed of the privacy practices of their
health plans and of most of their health care providers, as well as to
be informed of their privacy rights with respect to their personal
health information. Health plans and covered health care providers are
required to develop and make available a Notice of Privacy Practices
that provides a clear explanation of these rights and practices. The
Notice is intended to focus individuals on privacy issues and concerns,
and to prompt them to have discussions with their health plans and
health care providers and exercise their rights.
Payment. Payment encompasses the various activities of health care
providers to obtain payment or be reimbursed for their services and of a
health plan to obtain premiums, to fulfill their coverage
responsibilities and provide benefits under the plan, and to obtain or
provide reimbursement for the provision of health care.
Privacy Officer. The Privacy Officer is the person designated by the
covered entity to develop, implement, and oversee the entity's
compliance with the HIPAA Privacy Rule. The Privacy Officer may also
serve as the entity's Contact Person.
Protected Health Information. Protected Health Information means
individually identifiable health information that is (i) transmitted by
electronic media; (ii) maintained in any medium described in the
definition of electronic media; or (iii) transmitted or maintained in
any other form or medium. Protected Health Information excludes
individually identifiable health information in educational records
covered by the Family Educational Rights and Privacy Act
(“FERPA”) and employment records held by a covered entity in
its role as employer.
Required By Law. Required By Law means a mandate contained in law
that compels an entity to make a use or disclosure of protected health
information that is enforceable in a court of law. Required By Law
includes, but is not limited to, court orders and court-ordered
warrants; subpoenas or summons issued by a court, grand jury, a
governmental or tribal inspector general, or an administrative body
authorized to require the production of information; a civil or an
authorized investigative demand; Medicare conditions of participation
with respect to health care providers participating in the program; and
statutes or regulations that require the production of information,
including statutes or regulations that require such information if
payment is sought under a government program providing public
benefits.
Secretary. Secretary refers to the Secretary of Health and Human
Services or his or her designee.
TPO. TPO stands for treatment, payment, and health care operations.
Under the regulations, fundraising is a part of health care
operations.
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