Learning Objective 1: Learn how to field a survey to your database to better understand who your nonprofit reaches
Learning Objective 2 How to analyze the survey data and identify corporate prospects that want to reach those consumers
Learning Objective 3 Learn how to package a compelling business case for corporate support
The focus on the session will be to challenge fundraisers to look at their database as consumers in addition to donors, volunteers, etc.
We’ll share an example of a survey that was fielded to a nonprofit database as well as how to present information in a compelling way
to corporate partners.