The Top 10 Strategies for a Successful Monthly Giving Program
Category: Annual Giving/Employee Giving
Room: Salon D
Using industry best practices and practical applications of strategy and tactics, learn how health care organizations are growing revenues through exciting monthly giving programs. See firsthand how BC Children’s Hospital Foundation has gone from 400 monthly donors to over 15,000 through integration, creativity and engagement. See how investments have been made possible along the way. Learn the top 10 strategies for building your own monthly donor programs and incorporate key tactics that will help you create attract, engage and keep monthly donors for long-term success.
Stephanie Highfield, Fundraising Strategist, Blakely Inc
Jas Jhooty, Philanthropy Officer, BC Children's Hospital
Corporate Partnerships—Why Cause Marketing is Not Sustainable and You Need to Evolve
Room: Galerie 2
Consumers are smart. Companies and causes can no longer “fool” them with superficial transactional relationships that are designed to sell a ton of product while throwing pennies to the cause. Come learn how smart causes are showing meaningful impact which leads to deep, sustainable, and much more profitable partnerships.
Maureen Carlson, Senior VP, Strategic Partnerships, Children's Miracle Network Hospitals
Wally Edwards, Senior VP, Field Operations, Children's Miracle Network Hospitals
Clark Sweat, Chief Revenue Officer, Children's Miracle Network Hospitals
Securing Blended and Documented Planned Gifts: Three Steps of the Philanthropic Learning Curve
Category: Planned Giving
Room: Galerie 3
Who are the best candidates for blended and documented planned gifts? Peter Karoff, founder of The Philanthropic Initiative, developed the six-step Philanthropic Learning Curve. Presenters will discuss the Philanthropic Learning Curve and focus on the three steps that comprise the "sweet spot" for securing blended and documented planned gifts. How these types of gifts move donors up the Philanthropic Learning Curve will be highlighted. To that end, three case studies will be discussed.
Dave Smith, President, Heaton Smith Group, LLC
Bill Kinard, FAHP, Senior Vice President for Philanthropy, Mission Health System, President, Mission Foundation