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AHP Foundation
Self-Study Guides - Core Curriculum
The AHP Foundation is pleased to offer its series
of Self-Study Guides available for AHP Core Curriculum courses.
These easy to use guides provide health care resource development
professionals the tools needed to better their fundraising skills,
by learning at their own pace and in their own environment. These
guides are designed to reinforce information gained through courses,
conferences, and job experience, help development officers prepare
for the AHP certification program, brush up on key knowledge areas in
resource development and health care philanthropy, and to use as a
future reference tool. As part of these guides, an in-depth
bibliography and a list of additional readings is provided.
At present, the first four Knowledge Areas are complete with
the fifth started - a total of 51 Self-Study Guides with others
soon to follow. In addition, AHP has translated three of its most
popular Self-Study Guides into French.
Following is a listing of available guides:
Knowledge Area I
- Introduction to Health Care Resource Development (U.S. version)
- Introduction to Health Care Resource Development(Canadian version)
- Elements of Fundraising
- Professional Ethics
- The Psychology of Giving
- Prospect and Donor Cultivation
- Planning, Managing, and Evaluation Special Events
- Corporate Solicitation
- Direct Mail Solicitation
- Major Gift Cultivation and Solicitation
- Board and Family Solicitation
- Support Groups and Community Organization
- Patient Solicitation
- Person-to-person Solicitation
- Medical Staff Solicitation
- Memorial and Tribute Gift Solicitation
- Foundation Grantsmanship and Proposal Writing
- Researching Grant Opportunities
- Use of the Telephone in Resource Development
Knowledge Area II
- Introduction to Annual Giving
- Setting up the Annual Giving Program
- Managing and Evaluating the Annual Giving Program
- Introduction to Planned Giving
- Setting up the Planned Giving Program
- Managing and Evaluating the Planned Giving Program
- Understanding the Planned Giving Instruments (U.S. version)
- Understanding the Planned Giving Instruments(Canadian version)
- Introduction to the Capital Campaign
- Setting up the Capital Campaign
- Managing and Evaluating the Capital Campaign
Knowledge Area III
- Introduction to Public Relations
- Managing and Evaluating the Public Relations Program
- Introduction to Marketing
- Marketing for Health Care Resource Development
- Writing the Case Statement
- Fundraising Copy
- Publication Design and Production
- Public Speaking
Knowledge Area IV
- The Case for Resource Development
- Board, CEO, & Development Officer: Roles & Relationships
- The Resource Development Function: Structure & Organization
- Volunteer Recruitment, Training and Management
- Donor Appreciation and Recognition Programs
- Managing a Comprehensive Resource Development Program
- Resource Development Planning and Evaluation
Knowledge Area V
- Principles of Healthcare Finance (US)
- Principles of Healthcare Finance (Canada)
- Principles of Budgeting
- Gift Accounting, Record Keeping, and Reporting
- Tax Aspects of Charitable Giving (US) NEW!
- Investment and Endowment Management NEW!
Self-Study Guides translated into French
- Sollicitation et maintien de dons majeurs
- Gestion et evaluation d'un programme annuel de finacement
- Gestion et evaluation d'un programme de dons plainifi’s
Cost is $25.00(US Funds only) each for AHP members and $45.00 (US Funds only) each for nonmembers. Place your order online today, or contact ahp@ahp.org for more information.
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