Major Gifts: Metrics, Members, Moves, Measurement and Management
This session will demonstrate how to implement and manage a major gift program through setting realistic expectations that stretch capability and enable high performance without building burdensome reporting systems. Learn what to measure, how often and why with a model that will function in both simple and complex staffing environments.
Stuart R. Smith, CFRE, FAHP
Managing Director
Brakeley Briscoe Inc.
Phoenix, AZ
R. Glen Smiley, FAHP
Associate Vice President for Advancement
University of Rochester Medical Center
Rochester, NY |
Infectious Enthusiasm — Using the Tipping Point Concept to Create Contagious Campaigns
Malcolm Gladwell’s book, The Tipping Point, asserts that ideas, behaviors, and messages sometimes behave just like outbreaks of infectious disease. They are social epidemics. Florida Hospital successfully applied this unique concept to a recently completed $100 million campaign.
Terry Newmyer
Senior Vice President and Chief Development Officer
Florida Hospital
Orlando, FL
Steven A. Reed
President
Marketing Partners, Inc.
Saint Joseph, MI |
Grow Your Own: Effective and Affordable Ways to Grow Good Fundraisers
This presentation provides insight into a better overall understanding of what staff fundraisers want and need to succeed and also offers specific information and tools to foster that success.
Leslie Stay
President
LJ Stay & Associates
Chicago, IL
Jan Sprake
Executive Director
Medic One Foundation
Seattle WA |
The Art of Donor Loyalty
Donors engage in your organization for a reason. They believe in what you do, and probably have been touched personally by an experience that they relate to your mission. At the same time, your donors are being courted by other compelling causes. Are you doing all you can to keep your new donors from becoming one-hit wonders, and your repeat donors from fading to black? Join us at this exciting session to take away best practices and sure-fire tips for transforming your current donors into loyal fans.
Heather Burton
Product Marketing Manager
Sage Software/Nonprofit Solutions
Austin, TX
John R. Stroup
Executive Director
Clarion Hospital Foundation
Clarion, PA |