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AHP Pacific Regional News
September 2006
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Thanks for the memories
Janet
DeWolfe,CFRE
Regional Director |
“Gratitude is the heart’s memory.” – French Proverb
As my term as Regional Director comes to a close this month, I am grateful for the many memories of the last two years and the opportunity to meet and work with so many outstanding professionals.
Since 2004 our membership in the AHP Pacific Region has increased by 81 new members, we welcomed several new CFREs and two new Fellows over the last two years. Our region exceeded its donor goal in 2004 and received the “Highest Percentage over Donor Goal” from the AHP Foundation. In 2005 we received two awards, the “Greatest Dollars Contributed” and the “Greatest Percentage Increase in Donors over 2004” for exceeding both dollar and donor goals. We will go down in the AHP history books of having hosted the most successful regional conference ever!
None of this would be possible without the dedication and commitment of the many professionals in the AHP Pacific Region who gave their time, talent and treasure to life-long learning, making the AHP Foundation strong and expanding their professional knowledge.
I want to especially acknowledge and thank my boss, Nolan Draney, President of Saddleback Memorial Foundation, for his support of me in my role as Regional Director. Meaningful participation as a Regional Director required time away from Saddleback and because of his support I was able to balance both my work and my volunteer responsibilities, and for that, I am extremely grateful.
Hopefully you are planning to attend the AHP 40th Annual International Educational Conference in Orlando, September 27 – October 1, 2006. Conference Chair, Laura Rehrmann, FAHP, of the AHP Pacific Region, and the conference committee have put together an outstanding program and educational tracks. Be sure to attend the AHP Pacific Regional Breakfast on Thursday, September 28th.
Mark your calendar to attend the 2007 AHP Pacific Regional Conference on June 24 – 26, 2007 in beautiful Monterey, California. If you are interested in getting more involved contact 2007 Conference Chair, Kelly Van Elswyk at kelly.vanelswyk@chomp.org or by phone at (831) 622-2790.
We are $12,000 away from reaching our regional goal for the 2006 AHP Foundation Annual Fund. If you haven’t already done so, please join me by making your pledge today by logging onto www.ahp.org/foundation/pledge-card.php, or contact Crystal Torres at torrescb@ah.org or by phone at (323) 260-5739, extension 5.
In closing, I want to thank you for allowing me the opportunity to serve as the AHP Pacific Regional Director. It has been an honor and pleasure getting to know so many exceptional people who are truly making a difference in health care philanthropy.
Thanks for the memories!
| 2006 Regional Conference Follow-up |
By Bill Littlejohn, CEO and Senior VP, Sharp HealthCare Foundation
For those who participated in the 2006 AHP Pacific Region Conference in San Diego, THANK YOU for making it a great success. We had more than 280 attendees – probably a record for the region. Certainly the most in many years. I want to especially thank the conference committee, speakers, presenters and exhibitors who provided great content throughout the conference – it really made the difference. We are a region of best practices: in fundraising programs; philanthropic relationships and leadership development. A post-conference survey indicated that 85 percent of the attendees rated the conference as very good or excellent.
I encourage everyone to stay connected. A number of recommendations came out of the Sunday Best Practice Roundtable, including intense, one-day sessions on subjects of interest and impact, stronger networking, mentoring and communication throughout the region (especially electronic communication – e-mail was very helpful in getting the word out about the conference including content and participants) and developing institutional profiles to assist in sharing best practice information. The regional leadership will be following up on these recommendations in the near future.
The best practice theme will continue for the 2007 conference. As such, I hope that if you participated in one or more of the educational sessions this year, you might be willing to share your success as a best practice at the 2007 conference. It is great way to validate this year’s program and stimulate even greater attendance.
Thanks again for your participation and the opportunity to serve as chair of such a successful conference.
Mark your calendars for the 2007 AHP Pacific Regional Conference, June 24-26, in Monterey, California!

AHP Education/Certification Updates
The AHP Madison Institute: AHP's "Immersion Education"
By Laura W. Rehrmann, FAHP, President and CEO, Group Health Community Foundation
I was privileged to teach at the AHP Madison Institute this summer and for those of you who have not attended, and I never had, I highly recommend this "immersion education" experience. David Gillig, FAHP, Executive Director of Children's Hospital in San Diego, is also a faculty member and he defines Madison as "immersion", as opposed to a conference or workshop. Four days of lectures, discussion and projects specific to health care fundraising, is an energizing educational experience. 300 attendees enrolled in specific sessions, such as Major Gifts, Foundation Management, Annual Campaign, and spent four days immersed in that topic. The wide range of attendee professional experience, which spanned from 25 years to a few months in development, and the enthusiasm that adults bring to a classroom setting, made for collegial learning and exchanges. As a faculty member, it was a great privilege to be involved and a great tune-up for my own professional skills and practice. I came away inspired and informed to do my job in the best possible way.
I asked one of the Major Gifts track attendees and a member of AHP Pacific Region, Simon Pritikin, to comment on his experience at Madison.
"AHP's Madison Institute has a terrific reputation. It's warranted. AHP has a formula for effective learning by teaching fundraising's best practices - ready for immediate application for organizations of all shapes and sizes. Classes are taught by top professionals in our field whose insight, experience and volunteer time are impressive. My fellow classmates were talented and generous while brainstorming solutions to a wide range of challenges we face in major gifts. The immersion is substantial and the conference is well-planned. There were offline opportunities to learn and laugh with other attendees, and a class project to apply many of the fundraising strategies. I've had subsequent contact with classmates to share ideas that will improve our major gifts program. And I'm keeping my eye on another track in the future."
I encourage you to "immerse" yourself at the AHP Madison Institute in 2007!
Certified Fund Raising Executive: Setting Standards in Philanthropy
By Jana Cuneo, CFRE, Director of Development, California Pacific Medical Center Foundation
Ready to consider becoming a Certified Fund Raising Executive (CFRE)? The CFRE process requires that a fundraising professional have a minimum of five years paid experience and meet all the minimum eligibility requirements, plus pass a written exam.
The requirements are based on criteria in education, professional practice, professional performance and service. For detailed information visit the AHP Web site at: http://www.ahp.org/certification/cfre.php. You probably already meet the requirements and if not, now is a good time to begin documenting what you have done, so when the time comes you’ll have a body of information on your fundraising experience.
Remember, individuals carrying CFRE after their name demonstrate to colleagues, employers, donors and the public their professional commitment to ethical fundraising, ongoing education and staying current with skills and trends.
Other Professional Opportunities
SCAHD 2006 Professional Development Seminar: September 15
By Gary Steinhauer, Senior Associate, Planned Gifts Associates
The Southern California Association for Healthcare Development (SCAHD) will hold its annual 2006 Professional Development Seminar on Friday, September 15, at Good Samaritan Hospital in Los Angeles. The annual event was originally developed as the “SCAHD Support Staff Seminar” and presentations were geared toward providing an overall education for support staff and individuals new to the field with the hope of inspiring them to become our future professionals.
As the seminar grew and the audience became more sophisticated, the event was renamed the SCAHD Professional Development Seminar. This year’s co-chairs Linda Deckard, CFRE, and Gary Steinhauer, are proud to present Wendy Hoppe, executive director of the Ralph M. Parsons Foundation as the keynote luncheon speaker.
Ms. Hoppe will be discussing the Foundation’s current funding trends. In addition, Cary Colwell, formerly president and CEO of the Scripps Foundation for Medicine and Science in San Diego, will be presenting “The Centralized vs. the Decentralized Development Office.”
At $50 including lunch, the SCAHD Professional Development Seminar is one of fundraising education’s best bargain in Los Angeles, attended and supported by AHP Pacific Region members and friends.
For more information about the SCAHD Professional Development Seminar, please visit http://www.scahd.com/scahd/calendar.html.
ADRP International Conference: November 7-10
By Jana Cuneo, Director of Development, California Pacific Medical Center Foundation
The Association of Donor Relations Professionals (ADRP) Third International Conference, ADRP with an Altitude, will be held November 7-10, 2006 in Denver, Colorado. Conference topics generally cover stewardship, donor relations, special events, gift accounting and acknowledgment, and the application of technologies and procedures in these general areas, as well as career growth for professionals.
The 2006 Conference will host a three hour Health Care Institute on November 7th that will cover topics which are unique to stewardship within a medical institution. The Institute will feature presenters from the Mayo Clinic, Sharp Health Care Foundation and others. There will also be opportunities for networking and sharing best practices.
Visit http://www.adrp.net/conferences/conference.shtml for more information about the ADRP International Conference.
| Member News from around the Region |
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Mary Anne Chern honored as Trailblazer of the Year
Congratulations to Mary Anne Chern, FAHP, ACFRE, vice president, Fund Development and External Relations, at White Memorial Medical Center, who was named the 2006 Trailblazer in Philanthropy by Philanthropic Service for Institutions (PSI). The trailblazer award is given to someone who exemplifies the highest commitment to institutional mission and who has had the greatest impact on the growth and success of philanthropy at Adventist instuitions. This award is given out every two years to recipients who have made a difference.
Philanthropic Service for Institutions is the philanthropic arm to the Seventh-day Adventist universities/colleges, academies, hospitals, and ministries of the North American Division of the Seventh-day Adventist Church. PSI advances the ministry of philanthropy through: advocacy,education, programs, and resources/services.
Mark McCampbell selected for New Balance Global Centennial Team
Mark McCampbell, CFRE, executive director, Northwest Hospital Foundation, was recently selected by New Balance to celebrate its 100th anniversary in 2006 as a member of the New Balance Global Centennial Team. He will join 99 other international runners of all ages and backgrounds from 50 races around the world to symbolize the global spirit of runners - from elite to recreational - at a gathering in October 2006 at the LaSalle Bank Chicago Marathon.
Finding Balance in our Lives
By Mark McCampbell, CFRE, Executive Director, Northwest Hospital Foundation
As a professional fundraising executive for more than 20 years and the chief development officer for non-profits of various types for more than 15 of those years, I am keenly aware of the need to find and maintain balance in our lives. We’re hearing more and more about the shortage of good development officers and the disappearance of those seasoned professionals to whom we used to turn for leadership. When we take time to assess our own condition and the feelings of our colleagues, we may find that there is a pronounced lack of balance in our lives.
Achieving and maintaining balance – emotional, spiritual, mental and physical – helps us meet the demands of our lives, both personally and professionally, with more energy and enthusiasm. In fact, finding that balance may help you remember why you have a passion for the profession of philanthropy.
The importance of balance in life is felt most significantly when one area is out of sync. We may be wildly successful in our career but our family life is suffering. We may find professional success and relationship fulfillment only to be set back by illness because our body and mind finally breaks due to extreme stress.
My motivation for staying healthy and fit is that being in good physical condition is essential for the energy one needs to have a full life. It is the physical part of a balanced life. Fitness contributes to emotional well-being. Good health allows us to engage our minds in positive ways. We interact socially with more confidence and enjoy each other more when we feel good. And for me, fitness has spiritual value as well -- the peace of a long run in the fall, the joy of finishing a race, the satisfaction of reaching a goal, the strength of lifting more. Fitness is a gift. Rather than seeing it as an obligation or drudgery, something we have to do, we need to recognize that not everyone has his health and be grateful for the opportunity to work out.
My commitment to health has opened the door to what I call "life fitness", which is bringing all aspects of our lives together in a way that makes us healthy, productive, responsible givers. My life mission is to identify needs and resources and bring them together so that people are helped and communities are served. Being fit allows me to perform at a higher level. As I've shared this vision with other people, a few have been inspired to make some changes in their lives that have improved their overall life fitness. That's very fulfilling.
Balance in our lives allows us to achieve things we never dreamed possible. The most rewarding thing I've done was raising my two daughters alongside my beautiful wife. We can do lots of things, make some money, even help a few people along the way and that's all-important and good. Nothing compares to the joy of seeing a child become an adult, giving and receiving love, security, health and compassion. At the same time I would add, I'm not done. There's still something pretty amazing to be done and I'm excited that I will be part of it.
For others to attain fitness goals, I would recommend doing something every day. In our world now life isn't as challenging physically, so we need to challenge ourselves. Keep setting a new goal, raise the bar, move faster, lift heavier, bend farther. Just keep doing something. Balance that with getting rest and being socially involved with others, preferably in some way you can give. There's one thing we need to stop doing, however. Stop eating too much! Nothing in our workout can overcome overloading our plates.
The balanced life is more than physical fitness, professional success, relationships that are whole and a mind that is growing. It is truly about being a person who contributes to the world in positive ways and makes a difference. And, at the end of the day, all of us in healthcare philanthropy want to make a difference.
AHP Foundation Annual Fund Update
By Crystal Torres, Director of Development, White Memorial Medical Center Charitable Foundation
The 2006 AHP Foundation Annual Fund is well underway. First, I want to thank all of you who have already made your pledge. As many of you know, the AHP Annual Fund is an important tool to our Association in continuing and developing programs and resources for us as professionals and for our organizations. Our regional goal for 2006 is to have 250 donors and raise $30,000. To date, the AHP Pacific region has 149 donors that have pledged a total of $17,836.
Please help the AHP Pacific region reach our goal. Every donor and dollar counts. To be able to continue our programs, education and scholarship opportunities, we need your help. Please make your pledge today by visiting the AHP Web site.
If you need assistance please call, Crystal Torres, Annual Fund Chair, at (323) 260-5739 ext. 5, or e-mail me at torrescb@ah.org.
Internet Use and Online Giving Continues to Rise
By Nancy Gregovich, Delaura & Associates Consulting
There is indisputable research that Internet use and online giving is increasing each year. Many nonprofits believe that their donors are not Internet users or would not use the Internet to make gifts to their organization. Such views may limit your opportunity to maximize your program’s fundraising potential. It is more important than ever that you have an online communication and donation strategy.
What is known about online giving:
- Of $240.9 billion in contributions made in 2003, $1.9 billion were made online
- In 2004, online giving increased 58%, from $1.9 billion to $3.0 billion
- In 2004, 8.6 million households made online donations
- 12% of all donating households in 2004 made some online donations
- More than 65% of donors visit a nonprofit’s website before giving
- The average offline gift in 2003 was $89.25; the average online gift was $116.65
What is known about Internet use:
- Americans spend an average of 1.5 hours online per day
- Nearly equal numbers of men and women are online
- Those online are affluent and better educated
- Women spend more money online; men spend more time online
Who is using the Internet:
- 87% - Online Teens (aged 12-17)
- 84% - Gen Y (aged 18-28)
- 87% - Gen X (aged 29-40)
- 79% - Trailing Boomers (aged 41-60)
- 75% - Leading Boomers (aged 61-69)
- 21% - After Work (aged 70+)
The most popular online activities, by number of participants in the U.S.:
- 182 million: the number of people on email
- 169 million: the number of people web browsing
- 157 million: the number of people researching products
- 155 million: the number of participants searching for information
- 145 million: the number of people reading news
- 135 million: the number of people shopping online
- 22 million: the number of people giving online
Most popular Internet activities:
- 88% - e-mail and instant messaging
- 76% - web surfing or browsing
- 52% - reading news
- 46% - accessing information
- 45% - shopping and buying online
What is known about nonprofits using the Internet:
- The number of nonprofits vying for philanthropic resources doubled from 1994 to 2004
- In 2003, 52% of nonprofits accepted only offline donations; 48% offered online and offline donations
Does your office have a strategy for reaching your donors online?
Sources:
Pew Internet & American Life Project, 2005
| A Message from the RIC/Communications Chair |
By Gina Griesman, Director of Development, Sun Health Foundation
Many thanks to the talented members of AHP who so willingly authored and submitted these very informative articles for this newsletter.
The amazing resources, connections and tools that AHP membership offers continues to provide outstanding opportunities for all of us. Whether a seasoned professional or new to the career path of fundraising, tapping into the resourceful network of our colleagues is a benefit that is delightfully surprising and wonderfully engaging at every turn.
Professionals who willingly share their expertise on the latest in the areas of technology, taxes, law, estate and financial planning, are just a phone call or e-mail away. Aside from having access to some of the brightest, best and most experienced professionals in fundraising, the opportunity to develop wonderful friendships that are rich in experience as well as long in duration exists as well.
I send my thanks to each and every one of you who have so generously contributed your thoughts and your words for the benefit of all of us to review in the AHP Pacific Regional Newsletter.
If you have something you would like to read about, write about, talk about, or think about, please let me know at gina.griesman@sunhealth.org and we will be happy to accept your suggestions, contributions and articles.
Gina W. Griesman
Director of Development, Sun Health Foundation |
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