On-Demand Learning Hub

All the information you need to succeed in healthcare fundraising

Choose the Level That's Right for You

= AHP login required***

Hover your mouse over each element to see the level

Gives a broad overview of a topic with no prior knowledge required. Appropriate for new healthcare fundraisers and individuals looking to fill in skill gaps.
Gives an in-depth look into a topic with a focus on application. Appropriate for individuals with some prior knowledge and experience in the subject area.
Focuses on complex topics, preparing learners to shape organizational strategy. Appropriate for senior leaders with significant knowledge and experience in the field of healthcare philanthropy.


Your success as a major gift officer requires knowing the best way to find prospective donors, build relationships with them, and guide them through their gift journey.  Here are some tools to help you do just that.

5 Common Misconceptions About Benchmarking Data

Blog Post 

Don't let these data misconceptions keep you from succeeding

5 Questions That Should Guide Your Performance Benchmarking

Blog Post

Quick tips to keep in mind when you’re starting out using benchmarking data

6 Simple Ways to Clean Up Your Data for Better Analysis

Blog Post 

Review best practices for clean data that results in better analysis


Using Benchmarking to Improve Performance


Four AHP members discuss opportunities and challenges

How Prospect Research Benefits the Healthcare System


Ethical considerations behind wealth screening and prospect research

Philanthropy KPIs and Why You Need Them


Learn how tracking ROI, CTRD, NPR, and NFRs impact your metrics


AHP Reporting Standards


Learn how to calculate metrics to enable apples-to-apples comparisons