The Prize: A Major Gift Strategy Design Process

Deliver the right combination of information, inclusion, sense of impact, and recognition.
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About this Video

In major gifts fundraising, a donor's reward is almost entirely experiential. In this webinar you'll learn how to use design methodology and LEAN practices to discover donor motivation and think past "getting the gift" to "delivering The Prize," that individualized combination of information, special inclusion, sense of impact, and thoughtful recognition.

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