7:00 AM - 5:00 PM: Registration
CDO Forum/Roundtable Sponsored by Blackbaud
7:00 AM - 7:30 AM: Continental Breakfast for CDO forum attendees
7:30 AM - 7:40 AM: Welcome/Opening Remarks
Alice Ayres, President & CEO, Association for Healthcare Philanthropy
7:40 AM - 8:40 AM: Panel Discussion
Mark Larkin, CFRE, President, Boca Raton Regional Hospital Foundation
David Collis, President, Florida Hospital Foundation
Jessica J. McLain, MHA, CFRE, Vice President/Chief Philanthropic Officer, Martin Health Foundation
Moderated by Alice Ayres, President & CEO, Association for Healthcare Philanthropy
9:20 AM - 10:00 AM: Generational Giving
Erin Duff, Senior Marketing Manager, Blackbaud
Education and Networking
10:00 AM - 10:10 AM: Welcome/Opening Remarks
Alice Ayres, President & CEO, Association for Healthcare Philanthropy
10:10 AM - 11:10 AM: Federal and State Legislative Updates
Rich Rasmussen, Vice President for Member Relations, Florida Hospital Association
11:15 AM - 12:15 PM: Using Metrics to Drive Top Fundraising Performance
David Collis, President, Florida Hospital Foundation
What are the leading and lagging indicators of fundraising performance? Are you focusing on the high value/high return work? This discussion will explore how to consistently drive high performance and have a better predictive model to measure the ups and downs along the way.
12:30 pm - 1:30 PM: Networking Lunch
1:30 PM - 2:30 PM: Engagement Essentials, Advancement Resources
Mark McCampbell, Senior Vice President, Strategic Partnerships, Advancement Resources
Leah Schmidt, Director of Business Development, Advancement Resources
What tools are essential for building intentional relationships to achieve organizational goals and objectives? This discussion will focus on your interactions among all levels of the organization, from clinicians to chief executives. We will discuss research-based best practices for building lasting relationships throughout the health care system and ultimately creating an environment where philanthropic goals will thrive.
2:35 PM - 3:35 PM: Shifting from Event Based to Major Gifts
Jenine Rabin, Executive Vice President, Johns Hopkins All Children's Foundation
Learn what other organizations are doing to make program dollars coexist with annual giving and how to shift your event-based strategy to a major gifts-oriented strategy.
3:45 PM - 4:30 PM: Prospect Strategy Session
Sharon Jones, FAHP, CFRE, Vice President for Development, Chapters Health System
Are you getting what you need out of your prospect strategy meetings? Learn some nuts-and-bolts methods for keeping your focus where it needs to be.
Area Hotels
Hilton St. Petersburg, Bayfront
Hampton Inn and Suites
Courtyard by Marriott
Hotel Indigo
Vinoy Renaissance
Staybridge Suites