Crafting Your Appeal
Available On Demand
Originally presented February 5, 2019
- Jessica Cernosek, Consultant, Dini Spheris
- Nathan Cernosek, Manager, Development Communications, Houston Methodist Hospital
What makes your appeal to donors…appealing? Learn to combine the art of the pitch, proven philanthropic strategies and classic storytelling techniques to develop a case for support that leaves your donors empowered and inspired. The husband-and-wife team of Jessica and Nathan Cernosek use their nearly two decades of non-profit fundraising experience to walk you step-by-step through each detail of the case-building process. From building emotional context to presenting medical information and statistics to greatest effect, this course gives you the tools you need to tell your story – and the story your donors want to tell about themselves.
AHP Members: Free
Non-members: $99Register Here