Annual & Mid-Level Giving

While major gifts provide the “blueprints” for the future, Annual and Mid-Level Giving programs provide the essential, flexible funding that sustains daily operations and fuels innovation.

Success now requires a sophisticated, multi-channel approach that meets donors where they are—whether that’s through mobile-friendly giving pages, personalized video stewardship, or monthly giving circles. For mid-level donors, the key is providing a deeper look at how their gifts make a difference without the high overhead of one-on-one gift officer portfolios.

Explore the resources below to learn how to optimize your acquisition strategies and create a pipeline that transitions loyal supporters into your next generation of major donors.