About this Video

Brochures, mailings, social media, the Internet. . . all techniques you use to market your planned giving program. But are you really reaching your planned giving donor prospects? Does your planned giving marketing plan help you by proactively identifying planned giving prospects?

During this webinar, we will discuss

• Identifying planned giving prospects
• Using wealth and planned giving scoring models
• Developing segmentation strategies
• Analyzing annual giving behaviors

Register for CFRE Credit

This webinar qualifies for 1.0 CFRE points. For documentation of your participation, please register below before watching the video located on this page. You will receive an email to confirm your registration, which you can use to apply for credit.