Artificial intelligence is influencing almost every industry and is the most disruptive technology to advance healthcare delivery in our generation. For the past 40 years, philanthropy has been limited to using wealth and prior-giving patterns to predict whether someone is a “good” prospect. However, by using big data and machine learning, we get closer to identifying the emotional (gratitude), rational (giving patterns), and financial (wealth capacity) perspectives that influence a person's decision to give. Learn how AI can help change the conversation from "wealth" to "gratitude” and foster a culture of philanthropy that respects the patient-physician relationship.