Adapted from a 2017 AHP Annual International Conference presentation by Lori Counts, Principal Consultant, Accordant Philanthropy and Julie Cox, FAHP, VP of Development, LifeBridge Health

There is a myth in health care fundraising that our donors aren’t online. You might have heard this as an excuse for not investing in digital communications.

Arthur J. Ochoa, JD Senior Vice President of Community Relations and Development, and Chief Development Officer

Adapted from a presentation at the 2017 AHP Annual International Conference by Lori Davison, MIA, VP of Brand Strategy & Communications

Working with donors who are elderly may bring up ethical questions for fundraisers.

Don’t be afraid to let your walls down, get personal and be vulnerable.

Turning patients into donors can be tricky. You have to be sensitive when speaking about health-related topics...

Here are three things you can do that research has shown will encourage donors to return to you again and again.