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All the information you need to succeed in healthcare fundraising

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Gives a broad overview of a topic with no prior knowledge required. Appropriate for new healthcare fundraisers and individuals looking to fill in skill gaps.
Gives an in-depth look into a topic with a focus on application. Appropriate for individuals with some prior knowledge and experience in the subject area.
Focuses on complex topics, preparing learners to shape organizational strategy. Appropriate for senior leaders with significant knowledge and experience in the field of healthcare philanthropy.


Benchmarking helps you gain insights into industry best practices, identify areas for improvement, and ultimately enhance your organization's performance. Here are some resources to help you get started.

5 Common Misconceptions About Benchmarking Data

Blog Post 

Don't let these data misconceptions keep you from succeeding

5 Questions That Should Guide Your Performance Benchmarking

Blog Post

Quick tips to keep in mind when you’re starting out using benchmarking data

6 Simple Ways to Clean Up Your Data for Better Analysis

Blog Post 

Review best practices for clean data that results in better analysis


Using Benchmarking to Improve Performance


Four AHP members discuss opportunities and challenges

Philanthropy KPIs and Why You Need Them


Learn how tracking ROI, CTRD, NPR, and NFRs impact your metrics


AHP Reporting Standards


Learn how to calculate metrics to enable apples-to-apples comparisons

How Prospect Research Benefits the Healthcare System


Ethical considerations behind wealth screening and prospect research

Benchmarking Success


Strategies to overcome the challenges of continuous improvement

Overcoming the Challenges of Continuous Improvement

ARTICLE AHP login required

Learn to identify good benchmarks, create a data-driven culture, and maintain momentum 

Exploring the Latest Benchmarks from AHP's Report on Giving


the most up-to-date benchmarks and trends from the 2023 AHP Report on Giving